I'm a DOer

I love making things happen and inspiring others to do the same!

Essentially, I’m a brand strategy guy with a strong background in digital and direct response marketing.

I specialize in idea creation, project execution, and team development.

Here’s My Deal

I’m an expert at building brands and launching campaigns. By day, I work with numerous brands focusing on campaign creation, strategy, implementation, and execution. By night I have my tentacles in several start-up ventures.

I’m the perfect hybrid between strategy and execution, what should we do (strategy) versus what can we do (execution).

Brand Strategy

99%

Digital / eComm

99%

Direct Response / Media

97%

Communication / PR

99%

Grassroots

95%

Content Producer

92%

Intangibles


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Organizational
Connector

I provide mastery and empathy when communicating internally to connect teams and departments.

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Uniquely
Creative

I use passion and creativity in every venture. I’m willing to risk rejection to bring new ideas to the table.

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Master Project Manager

Managing high level projects is my jam. There’s no such thing as a problem, just a project.

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Customer
Liaison

Interacting with customers is the single most important task. Insights are gained and connections are made.

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Inspiring
Teams

I use wizardry to keep teams loose, focused, and in perpetual motion. Never bored, always inspired.

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Marketing
Virtuoso

I have a deep unparalleled skill set that includes: brand, digital, direct response, communication, content, and grassroots.

Tangibles


Brand Strategy

Guiding brands to find their purpose and uniqueness. Consumers don’t care what you do, they care why you do it. This serves as a north-star to follow for everyone in a company when deciding on initiatives.

Digital / eComm

Creation and leadership of the development of multiple digital marketing campaigns to drive leads, increase retention and build brand identity for short and long-term growth. Experienced in the art of digital storytelling creating tactics and encompassing them into visual elements and the customer experience.

Direct Response / Media

Skilled in all direct response marketing areas including: multi-channel marketing, SEM, PPC, SEO, affiliate, display, retargeting, email, database marketing, third party market places (Amazon and eBay), blog seeding, and social.

Communication / PR

Using creativity and uniqueness to create, cultivate, and communicate messaging that taps into the hearts and minds of consumers and inspires them to act. 

Grassroots

Experienced in creating and implementing numerous grassroots campaigns with a focus on ambassador programs, partnerships, and events focused on cultivating relationships with customers.

Content Producer

Multi-faceted content producer. Examples include: videos, script & speech writing, call center scripting, podcasts, landing pages, websites, emails, presentations, mobile apps, video producing, and video directing.

My Portfolio 

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GTD Brand Launch

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Easton – Brand Re-Launch

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Easton.com

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Product Videos

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MEGA GIF

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LLWS Event Digital Experience

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Easton Brand Anthem (with GoPro)

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SEO

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PPC

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Affiliate Marketing

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3 Telly Awards Won

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Cart Abandonment Case Study

12
Brand's I've Launched
96
Websites Launched
50
Videos Produced/Directed
10
Video Views

Do you like what you’re seeing? Drop me a line

Magento Customer Story

Having a lot of experience with this eCommerce platform, the team at Magento asks us to tell our story at Easton Sports in this video.

Greetings and salutations

This is my son Bosley

1136
Miles I Ran Last Year
260
Iced Coffees Drank in 2015
1
Basset Hounds I Own

Want to connect?Drop me a line

If you want something you have never had, you must be willing to do something you have never done.

Thomas Jefferson

People don't care what you do they care why you do it!

Simon Sinek

If you don't like what's being said, change the conversation.

Donald Draper