Dec
16

New Format

Okay, i now know what my new format will be. I will be taking down this site and putting a new one up bin the next year.

Thanks,

Stephen

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Dec
02

My Next Project!

I found a great job. Thanks to everyone who helped me get it.

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Nov
12

EP5 – Chad Kukahiko Interview, Writer and Director Talks about the Long Tail

 

 Chad wants a Liger with a “Long Tail.”

Episode 5
Mini-Animal Liger
Release Date November, 12 2010
Interviewer Stephen Lease
Guest Chad Kukahiko
Job Title Director, Writer, Actor, and Entrepreneur
Company Iam100k.com, Superfreako, Superfreako Designs, Wongdoody
Description Chad wants a Liger (big mistake) with a “Long Tail.”
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Nov
03

Chad Kukahiko to be My Next Podcast

Chad Kukahiko, a director, writer, producer, designer, and performer extraordinaire will be next podcast.  The podcast will be released tomorrow; Chad’s bio is below.

Originally from Hilo on the Big Island, Chad Kukahiko graduated from the Kamehameha Schools, Kapālama campus. He has spent over half his life performing in more than fifty plays, and performed for two years on the road with STOMP.

As a performer, his film and television appearances include‘Charmed’, ‘Killian’s Chronicle’ and ‘Mid-Century’ with John Glover and fellow Boston University alum Faye Dunaway. He also co-wrote and co-starred with recording artist Kyle Puccia, in the rock musical ‘Longshot’, which debuted at the 2000 New York Fringe festival. As a musician he has been signed to Elektra Records and as a singer and song-writer he completed production of the album ‘swell’ in 2005, and continues to develop music for the electronic project 100k and the acoustic superfreakos.

In 2007, Chad decided to pursue his lifelong ambition of becoming an auteur, and with his brother Denton and longtime girlfriend Kendall Kanoa Hawley – founded superfreako productions. Superfreako productions uses modern technology, innovative and oftentimes inexpensive production and marketing strategies to create pieces of quality, social relevance and import in a way that prove you don’t need a massive budget to create pieces that look great and tell a seamless, compelling story.

With Chad as writer/director, superfreako productions recently completed the short film, ‘carefully descending’, which is currently circulating festivals around the world for various 2010/2011 seasons. superfreako’s first feature film, ‘Ms Young’, which Chad co-wrote with more recent superfreako, Pawel Sasik, is currently slated to begin production during the spring/summer of 2011, and the production company is also currently seeking well-written feature length pieces to produce for internet release. (Interested parties should contact them at contact@superfreako.com. Please do not send unsolicited materials, which will be destroyed immediately).

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Oct
27

Use Your Friends to Aid Your Job Search

The most important tool you have in any job search is your friends. After I told all of my friends about my job search and they told their friends, opportunities started coming out of the woodwork. Now, these are just opportunities, nothing is guaranteed, but at least the door is opened and now it’s my job to jump through it.

Once you start your job search, the first thing that should be done is to notify all of your friends and colleagues of what you’re looking for. Don’t just leave it at one message either, if you started with an email, follow-up with phone calls, especially to the friends you think have contacts in your industry. Ask them to ask their contacts if they know of anything.

Simply emailing your 200 contacts in your Outlook and Facebook can potentially put your resume in front of thousands of sets of eyes in a week’s time. Not to mention, people start listening for opportunities for you.

At some time or another everyone has had to look for a job, so everyone understands how hard it is and how important it is. So, use your friends, because they are there to help you.

Stephen Lease

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Oct
19

EP4 – Jenny Herman Interview, Media Director Talks About the Importance of PR

Jenny really wants her own mini donkey named Jenny, for PR purposes. Jenny, the human, talks about how cheap PR is and how to use it in a job search.

Episode 4
Mini-Animal Donkey named “Jenny”
Release Date October 19, 2010
Interviewer Stephen Lease
Guest Jenny Herman
Job Title Media Director
Company enHaus Studios
Description Jenny really wants her own mini donkey named Jenny, for PR purposes. Jenny, the human, talks about how cheap PR is and how to use it in a job search.
Project Jenny agrees to take on a PR project with me  that includes using Facebook, Twitter, and a press release.
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Oct
19

Jenny Herman of enHaus Studios to be My Next Podcast Interview

Later today, Jenny Herman of enHaus Studios will be the next guest of my Marketing My Marketing Future podcast. A Media Director with a background in fashion, she will talk about how important PR really is.

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Oct
12

The Importance of Good Copy

As we discussed on my podcast with Creative Director Russ Der, your copy is your voice. It needs to reflect who you are.  A lot of the time in a job search, all you have is your words, a resume and cover letter.

Right now Russ is helping me workshop my cover letter and resume to reflect me. The goal is for me to find my voice. Once people start searching for jobs, we start getting all stiff and conservative. But that’s wrong, you need to be you so people know who they’re hiring, and so you get a job that fits you.

Let’s not throw away being professional, of course, career searching is an important task, so you must be professional. Just don’t become a robot, or a sheep heading to the slaughter. When your copy is a mirror image of you and the point you want to get across, you have succeeded.

Take this card below; it’s a promotional card for enHaus Studios, Russ’ company. There is no picture, no fancy graphics – just great copy. When I first saw this card it was in-passing and I had to stop and pick it up immediately, based solely on the first line of words.

 These couple of sentences tell me what type of organization enHaus Studios is and speaks to its vision. This is what every job searcher should strive to accomplish in a cover letter and resume – I know I am.

I will be posting my before and after cover letters in the next week. Russ Der from enHaus Studios and I will be work shopping it soon.

Stephen Lease

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Oct
11

EP3 – Russ Der Interview

 

 Russ dreams about having miniature Star Wars animals, then talks about why copy is important in your job search.

Episode 3
Mini-Animal Ewok
Release Date October 11, 2010
Interviewer Stephen Lease
Guest Russ Der
Job Title Creative Director
Company enHaus Studios
   
Description Russ dreams about having miniature Star Wars animals, then talks about why copy is important in your job search.
   
Project Russ agrees to workshop Stephen’s cover letter and resume to ensure his copy is the best it can be.
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Oct
11

Changing My Projects Marketing Message

After reviewing this job-search market research project that I have under taken, I have decided to change the name of it from “Discovering My Marketing Future” to “Marketing My Marketing Future.”

I feel that the term Marketing not only sounds nicer as it rolls off the tongue, but it better describes what I’m doing. Usually changing a marketing message in the middle of a campaign is a faux-pas, but since this is more of a research project, trial and error can be expected. 

Stephen Lease

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